{"id":525,"date":"2010-05-16T17:31:04","date_gmt":"2010-05-16T08:31:04","guid":{"rendered":"https:\/\/robotmotions.jp\/hiroya\/2010\/05\/16\/2010-display-advertising-study-collectivemedia\/"},"modified":"2010-05-16T17:31:04","modified_gmt":"2010-05-16T08:31:04","slug":"2010-display-advertising-study-collectivemedia","status":"publish","type":"post","link":"https:\/\/robotmotions.jp\/hiroya\/2010\/05\/16\/2010-display-advertising-study-collectivemedia\/","title":{"rendered":"\u7c73\u56fd\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u30ec\u30dd\u30fc\u30c8”2010 Display Advertising Study”(Collective-media\u793e)"},"content":{"rendered":"

\u3000Collective-media\u793e\u767a\u8868\u306e "2010 Display Advertising Study<\/a><\/strong>" \u306e\u30ec\u30dd\u30fc\u30c8\u306b\u3001\u7c73\u56fd\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0f\u30a2\u30c9\u30fb\u30a8\u30af\u30b9\u30c1\u30a7\u30f3\u30b8\u95a2\u9023\u306e\u8abf\u67fb\u30c7\u30fc\u30bf<\/strong>\u304c\u8f09\u3063\u3066\u3044\u307e\u3057\u305f\u306e\u3067\u3001\u6c17\u306b\u306a\u308b\u30b0\u30e9\u30d5\u306e\u30bf\u30a4\u30c8\u30eb\u540d\u3068\u9805\u76ee\u540d\u3092\u3055\u3055\u3063\u3068\u548c\u8a33\u3057\u3066\u3001\u30c7\u30fc\u30bf\u3092\u5f15\u3063\u3053\u629c\u3044\u3066\u307f\u307e\u3057\u305f\u3002<\/p>\n\n\n\n\n\n\n<\/colgroup>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u25a0Ad Network<\/span> \u3092\u4f7f\u3046\u4e00\u756a\u306e\u7406\u7531\u306f\u4f55\u3067\u3059\u304b\uff1f<\/span><\/span><\/span><\/strong><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n2009\u5e74<\/span><\/td>\n2010\u5e74<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u30ea\u30fc\u30c1<\/span><\/td>\n68%<\/span><\/td>\n72%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/span><\/td>\n61%<\/span><\/td>\n65%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u6700\u9069\u5316<\/span><\/td>\n46%<\/span><\/td>\n41%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u25a0Ad Network<\/span>\u9593\u3067\u4f55\u304c\u4e00\u756a\u9055\u3044\u307e\u3059\u304b\uff1f<\/span><\/span><\/span><\/strong><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n2009\u5e74<\/span><\/td>\n2010\u5e74<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/span><\/td>\n19%<\/span><\/td>\n18%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u8996\u8074\u8005\u69cb\u6210<\/span><\/td>\n–<\/span><\/td>\n13%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u5e83\u544a\u5728\u5eab\u54c1\u8cea<\/span><\/td>\n23%<\/span><\/td>\n11%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u30b5\u30a4\u30c8\u306e\u900f\u660e\u6027<\/span><\/td>\n12%<\/span><\/td>\n10%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u30ea\u30fc\u30c1<\/span><\/td>\n3%<\/span><\/td>\n8%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u25a0\u3069\u3093\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u5229\u7528\u3057\u3066\u3044\u307e\u3059\u304b\uff1f<\/span><\/strong><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n2009\u5e74<\/span><\/td>\n2010\u5e74<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u30c7\u30e2\u30b0\u30e9\u30d5\u30a3\u30c3\u30af<\/span><\/td>\n72%<\/span><\/td>\n70%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u884c\u52d5\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/span><\/td>\n69%<\/span><\/td>\n59%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30c3\u30c1<\/span><\/td>\n60%<\/span><\/td>\n56%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u30b5\u30a4\u30c8\u30fb\u30ab\u30c6\u30b4\u30ea<\/span><\/td>\n67%<\/span><\/td>\n47%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u5730\u57df<\/span><\/td>\n60%<\/span><\/td>\n43%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/span><\/td>\n48%<\/span><\/td>\n38%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u25a0Ad Exchange<\/span>\u3092\u5229\u7528\u3059\u308b\u969b\u306b\u6700\u3082\u91cd\u8981\u306a\u3053\u3068\u306f\u4f55\u3067\u3059\u304b\uff1f<\/span><\/span><\/span><\/strong><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/strong><\/span><\/td>\n\u3000<\/span><\/strong><\/td>\n2010\u5e74<\/span><\/td>\n\u3000<\/span><\/strong><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/span><\/td>\n55%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u4fa1\u683c<\/span><\/td>\n52%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u6700\u9069\u5316<\/span><\/td>\n46%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u5206\u6790<\/span><\/td>\n44%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u30ea\u30fc\u30c1<\/span><\/td>\n41%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u25a0Ad Exchange<\/span> \u304c\u3044\u3064\u304b\u306f <\/span>Ad Netowrk <\/span>\u306b\u53d6\u3063\u3066\u4ee3\u308f\u308b\u3068\u601d\u3044\u307e\u3059\u304b\uff1f<\/span><\/span><\/span><\/strong><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/strong><\/span><\/td>\n\u3000<\/span><\/strong><\/td>\n2010\u5e74<\/span><\/td>\n\u3000<\/span><\/strong><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\nYES<\/span><\/td>\n28%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\nNO<\/span><\/td>\n72%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u25a0Ad Network <\/span>\u306e\u6027\u80fd\u3092\u8a55\u4fa1\u3059\u308b\u306e\u306b\u3069\u306e\u3088\u3046\u306a\u6307\u6a19\u3092\u5229\u7528\u3057\u307e\u3059\u304b\uff1f<\/span><\/span><\/span><\/strong><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/strong><\/span><\/td>\n\u3000<\/span><\/strong><\/td>\n2010\u5e74<\/span><\/td>\n\u3000<\/span><\/strong><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\uff23\uff34\uff32<\/span><\/td>\n64%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\uff23\uff30\uff23<\/span><\/td>\n61%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\uff23\uff30\uff21<\/span><\/td>\n48%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u5411\u4e0a\u529b<\/span><\/td>\n35%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u7387<\/span><\/td>\n33%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u30d6\u30e9\u30f3\u30c9\u597d\u611f\u5ea6\u5411\u4e0a\u529b<\/span><\/td>\n25%<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n
\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n\u3000<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n


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